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Perchly GXM
Perchly GXM

The whole guest experience. Before, during, and after.

Perchly GXM is the layer that runs every guest relationship. From the first message a guest gets after booking, all the way to the moment they decide to come back.

The gap

Most properties only show up for two hours of the entire stay.

A guest's relationship with you starts the moment they book and keeps going long after they leave. Most hotels only meet them at the front desk. That is the gap GXM closes.

01 — Before

The booking goes cold.

Guests book and then go dark for weeks. No upsells. No anticipation built. The most valuable window of the stay gets wasted on a confirmation email.

02 — During

The front desk becomes a queue.

Every check-in, every towel, every restaurant question funnels through two people at a counter. Lines build. Guests wait. Your team stops doing hospitality and starts doing logistics.

03 — After

Then the relationship just ends.

Guests check out and most properties never speak to them again. No review ask, no rebook nudge. A great stay turns into nothing, and the next OTA booking starts the cycle from zero.

The full loop

One platform. Three connected phases.

GXM runs the whole guest journey end to end. Each phase hands off cleanly to the next, so nothing gets dropped and no guest moment is wasted.

Phase 01 — Before

Build anticipation. Sell early.

The window between booking and arrival is when excitement is highest and wallets are most open. Use it.

  • Welcome guests the moment they book
  • Sell room upgrades and add-ons early
  • Surface property amenities they did not know about
Phase 02 — During

Run the stay without the queue.

Every guest interaction during the stay, handled. The front desk stops being a bottleneck. Staff get to actually host.

  • Check in from the guest's phone
  • Answer requests instantly, around the clock
  • Route real needs to the right team member
Phase 03 — After

Keep the relationship alive.

Most guests forget you the day they check out. Stay in their pocket. Earn the next booking before they ever look at an OTA again.

  • Ask for the review at the right moment
  • Bring past guests back with smart nudges
  • Build a direct-booking guest list that compounds
01 Before they arrive

Set the experience up before they walk in.

A guest starts thinking about their stay the minute they book. Use that window to add real value, drive real revenue, and walk them in already excited.

Higher ADR per booking
Revenue captured before arrival
Guests arrive already excited
How it connects

Three phases. One continuous system.

Each phase feeds the next. Upsell data informs the stay. Stay data informs the review ask. Review data informs the rebook. The whole loop compounds.

Phase 01 — Before
Pre-arrival momentum
  • Pre-Arrival Upsell Engine
Phase 02 — During
In-stay execution
  • Digital Check-In
  • Real-Time Guest Support
  • Transport & Itinerary Assist
Phase 03 — After
Long-tail revenue
  • Review Engine
  • Rebook Engine
What changes

When the full loop runs, the numbers move.

Pre-arrival selling lifts revenue per guest. In-stay support drops front desk load. Post-stay engagement pulls bookings off the OTAs. All from one platform.

Higher revenue per stay

Upsells and add-ons sold while guests are most engaged, before they ever walk in.

Lighter front desk load

Check-ins, questions, and routine requests move to mobile and self-serve.

More five-star reviews

Caught at peak sentiment, sent to the right channel, with bad signals routed privately first.

More direct rebookings

Past guests come back through your channel, not the OTA, with no commission lost.

Works with your stack

Plugs into the systems you already run. No rip and replace.

GXM sits on top of your existing PMS, channel manager, and booking engine. Your team keeps the tools they know. Guests get the experience they expect.

  • Two-way sync with your property management system
  • Pulls bookings and guest data automatically
  • Set up in days, not months

See it running on your property.

Book a 15 minute call. We will show you how Perchly GXM looks for the kind of guests you actually host, on the kind of property you actually run. No generic demos, no slide deck theatre.

Book A Demo

15 minute call No commitment Quote within one business day

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